12 November | 11:00 - 11:45 GMT | Online - Microsoft Teams
Turning Free Usage Into Paid Productivity
How to convert Copilot engagement into measurable business value
Date: 12/11/2026
Time:11:00 - 11:45 GMT
Location: Microsoft Teams (Online)
Many organisations have employees experimenting with Microsoft Copilot through free access, trial experiences and limited use cases. The challenge is turning that curiosity into meaningful productivity gains, stronger adoption and a compelling business case for wider deployment.
Join Trustmarque Ultima for a practical 45-minute session exploring how organisations are moving beyond experimentation and creating measurable outcomes with Microsoft Copilot. We'll share the common behaviours, adoption strategies and governance approaches that help organisations increase value, drive user engagement and build momentum for broader Copilot investment.
Whether you're evaluating your next steps or looking to maximise existing adoption, this session will provide practical guidance and real-world insights to help you accelerate your AI journey.
Webinar Agenda
Market trends
The reality of free Copilot usage: what's working and what's not
Turning usage into productivity gains and business outcomes
Building your next-phase adoption plan
Register today
Discover how to turn free usage into paid productivity and unlock greater value from your Microsoft AI investments. Reserve your place now.
Who should attend?
This webinar is designed for:
IT Leaders
Digital Workplace Teams
Microsoft 365 Administrators
Operations and Transformation Leaders
Business Decision Makers
Organisations evaluating wider Copilot adoption
Why Attend?
You'll leave with a clear understanding of how to move from experimentation to adoption, identify opportunities for licence growth and value realisation, and create a structured approach to scaling Microsoft Copilot across your organisation.
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